
Introduction
Snapchat Brand Activation
01.06.2025
Amsterdam
Moodboard





Proposal
This playful yet elegant floral arrangement is designed to complement the Snapchat ice cream cart with a whimsical mood that feels fresh, uplifting, and on-brand.
The sculptural base features white Peonies (which remind so much of a soft ice-cream) alongside beige and soft yellow Carnations, arranged in a smooth gradient that evokes the look of a melting ice cream cup. This soft, creamy foundation brings warmth and familiarity, while maintaining a refined, sculptural quality.
The color palette blends icy whites, translucent yellows, soft beige. Together, these tones echo Snapchat’s ephemeral aesthetic - playful, digital, and ever-evolving.
Inspired by the shape of ice cream in a cup or frozen swirl, the arrangement is built to integrate seamlessly with the cart setup. It’s eye-catching without being overpowering - offering a modern, floral moment that feels sculptural, imaginative, and unmistakably Snapchat.
Large Arrangement Ice-cream cart
Table XS Arrangements







